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Structured visual systems for modern brands and technical environments.

Dominic Daniel is a graphic designer and technical production specialist with 7+ years across print production, technical layouts, branding, prepress, and web design. Based in Québec, Canada.

7+ years in print production · Branding · Editorial · Technical design

Based in
Québec, Canada
Disciplines
Branding · Editorial · Technical
Status
Open to permanent, contract & freelance roles
Studio
DomDesign
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About

My path into graphic design did not follow a straight line. It was built through years of hands-on work in the print and production industry — before I ever sat down at a designer's desk.

I came up through production. At Imprimerie Paragraph, I worked as a project manager — coordinating jobs, handling files, and learning how design survives ink, paper, registration, and the unforgiving reality of the press. That foundation reshaped how I think about every layout I touch today.

At PMU Québec, I now produce evacuation plans — technical drawings where every line, label, and legend has to carry meaning under pressure. Precision is not a stylistic preference there; it's a requirement. That discipline carries directly into my branding, editorial, and identity work.

I trained formally through three complementary programs: a DEP in Graphic Design at CBG Sorel-Tracy, a DEC in Project Management & Graphic Communication at Ahuntsic College, and an AEC in Graphic & Web Design at John Abbott College. Each one added a different layer — craft, process, then the digital and strategic dimension.

Today I work as a graphic designer and technical production specialist, and I am open to permanent, contract, and selected freelance roles. I build work that holds up on press, on site, and on screen — not work that only photographs well on a feed.

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Experience & Education

Professional

  1. 2022 — Present

    Evacuation Plan Technician / Graphic Designer

    PMU Québec

    Production of technical evacuation plans — drafting, symbol systems, plan layouts, and graphic output for printed safety signage in collaboration with fire safety and project teams.

  2. 2019 — 2022

    Graphic Designer

    Production JG

    Design and pre-press for production-oriented print work. File preparation, layout systems, and on-brand visual output.

  3. 2019

    Project Manager

    Imprimerie Paragraph

    Coordination of print projects from intake to delivery. Hands-on involvement with paper, ink, registration, and press realities — the foundation of my design instinct.

  4. 2018 — 2019

    Print Industry

    Various roles

    Production-floor experience across the print industry — where design either works or it doesn't.

Education

  1. 2023 — 2026

    Graphic & Web Design AEC

    John Abbott College

    Digital methods, web fundamentals, and contemporary visual communication.

  2. 2020 — 2023

    Project Management & Graphic Communication DEC

    Ahuntsic College

    Strategy, production workflow, and the management side of design — how projects actually get made.

  3. 2016 — 2018

    Graphic Design DEP

    CBG Sorel-Tracy

    Foundational training in design craft, typography, and the discipline of layout.

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Selected work

Selected work across technical layouts, print production, branding, and digital design. Each project shows a practical approach to clear communication, durable systems, and production-ready detail.

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PMU Québec — Evacuation plans

Technical layout · Ongoing

Case 01

PMU Québec — Technical evacuation plans

Ongoing technical design work: floor-plan drafting, evacuation routes, symbol systems, and code-compliant signage layouts. Every plan is a working document — it has to be legible under stress, in poor lighting, and across different print sizes. Read the full case study →

Discipline
Technical drafting · Signage
Tools
AutoCAD, Illustrator
Constraints
Code compliance, legibility, durability
Case 02

Freelance client concepts

Independent client work outside my employer. Small businesses, local services, identity refreshes. The scope is modest by design — the goal is to ship work that actually gets used.

Scope
Small business identity & print
Engagement
Direct-to-client
Status
Selectively taking new work
Case 03

Concept Development — Brand System

This concept case study shows how I develop a visual system from a brief through identity, packaging, presentation materials, and digital direction.

Concept study. Heritage skincare brand — identity system & investor pitch

Client need. An emerging skincare brand pursuing a "heritage-meets-clinical-science" positioning needed a complete identity system plus investor-facing pitch materials — logomark, packaging, and website direction — to support a funding round.

Creative direction. A warm gold-and-ink palette, a custom lattice logomark, three distinct homepage explorations (dark immersive, ingredient-led editorial, apothecary-style), and a full packaging mockup system across the product line.

What worked. The identity held together cleanly across every touchpoint — packaging, pitch deck, and web. Maintaining visual coherence across that range of deliverables in a single engagement is one of the harder production challenges to solve, and this system did it.

Process. This self-directed concept was developed as a complete system across identity, packaging, presentation materials, and web direction. It demonstrates how I carry one visual idea through production-ready touchpoints.

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Skills

Design

  • Branding & visual identity
  • Editorial & layout systems
  • Typography
  • Hierarchy & grid

Technical

  • Evacuation plans
  • AutoCAD layouts
  • Production-ready files
  • Pre-press & print specifications

Web

  • HTML & CSS
  • Visual Studio Code
  • GitHub & GitHub Pages
  • Responsive design

Software

  • Adobe Illustrator
  • Adobe Photoshop
  • Adobe InDesign
  • AutoCAD
  • DaVinci Resolve
  • Microsoft 365
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Contact

Looking for a designer who can take a project from concept to production? Let’s talk.

dominic@domdesign.ca